Sep 19, 2014

Avène Tolérance Extrême -Unique safety for the most sensitive skin





KEEPING ONLY WHAT THE SKIN NEEDS

Because they’re concerned about the quality of the skincare products they choose, and aware that some ingredients can irritate their skin, many consumers struggle to decipher formulas and find a solution to their biggest need: moisturizing the skin without causing irritation.

Above all, they want to be confident of using safe products with exceptional tolerance so that they can care for their skin with full peace of mind. 


53%
of women say
that they read the list
of ingredients closely

With them in mind, Avène Dermatological Laboratories have developed Sterile Cosmetics. This is a unique concept and new commitment to skincare safety: simplifying the formulas, selecting ingredients for their efficacy and purity, keeping only what the skin needs and in particular removing preservatives or substances that act as preservatives.


35%
always choose
paraben-free products 


The concept of Sterile Cosmetics, which is used in the Tolérance Extrême range, brings sensitive skin the reassurance of a purified, simplified and high safety approach to skincare for moisturizing, soothing and protecting every day with total peace of mind. 



The highest standards for guaranteed

efficacy and safety

An exclusive approach developed from Pierre Fabre research, Sterile Cosmetics concept is reinventing Dermo-cosmetics. More than the technological prowess of “preservative-free” products, it’s a genuine philosophy and a new way of designing skincare products with purified, simplified formulas meeting a dermatological requirement: maximum safety for uncompromising skin tolerance.

What’s a preservative? 

A preservative is a substance designed to prevent the development of microorganisms in a formula. Annex VI of the European Directive lists 57 authorized preservatives (including parabens, MIT (methylisothiazolinon), phenoxyethanol, etc.). Preservatives don’t boost the efficacy of the formula. However, some substances included in skincare formulations for other purposes may also have antimicrobial properties. These unlisted substances are “preservatives-like substances” or “unlisted preservatives” (e.g. some alcohols, essential oils, ethylhexylglycerin, etc
3 essential conditions
are required to meet these uniquely high standards


formulation
Rigorous selection of only essential ingredients chosen for their efficacy and safety



production
A unique process in Dermo-cosmetics: sterilization throughout the production process meeting the very strict requirements of the pharmaceutical industry
  • Sterilization of the production equipment,
  • Patented sterilization of formulas using an infusion principle that works with their organoleptic qualities and maintains their effectiveness,
  • Packaging in a sterile environment under the responsibility of highly qualified technicians.

aging
D.E.F.I-  

DEVICE EXCLUSIVE  FORMULA INTEGRITY a perfectly hermetic patented sealing system specially developed by Pierre Fabre Laboratories to protect and preserve a completely intact sterile formula even after opening, with no risk of bacterial contamination at any time in the product use.

“Because they’re all interlinked, the parts that make up the DEFI system keep the product airtight and make sure the formula stays unaltered, free from any germs.”



Sterile Cosmetics technology:
Two unique, essential formulas
  7  ingredients for the lotion
   10  ingredients for the cream

Cleansing and moisturizing with total peace of mind

For women who are looking for a moisturizing formula that gives their skin just what it needs.

 For women who have concerns over the ingredients used in their skincare products

For women who are looking for simpler formulas

SOS care products for skin that’s
in crisis (hypersensitive and allergic, prone
to redness, tightness and itching), which also soothe after a face peel or laser treatment…



Cleansing Lotion (No-rinse) - contains only 7 ingredients!


With a formula rich in Avène thermal spring water, Tolérance Extrême Cleansing lotion removes all traces of makeup from the face and eyes. Its particularly smooth and gentle texture means that it’s easy to distribute. Skin is left feeling fresh and comfortable.
Preservative, paraben and fragrance free, and containing only seven ingredients, its skin tolerance is perfect.



Cream - contains only 10 ingredients!

A wash with Avène Thermal Spring Water, Tolérance Extrême Cream soothes and moisturizes the skin intensely but safely.
It has been developed using Sterile Cosmetics principles and contains only ten ingredients. Particularly creamy and pleasant to use, it gives an immediate feeling of comfort and relief that lasts all day long.
It has been tested on the most sensitive skin, which it soothes and refreshes, and is suitable for all skin types and all women who are looking for gentleness and comfort.




Unique reassurance for daily moisturizing with total peace of mind
  • Avoid using water that’s too hot, as this tends to dry the skin and aggravate redness.
  • Opt instead for water between 24 and 26°C. 
  • Neutralize the irritant effects of chlorine and the drying effects of hard water by spraying Avène Thermal Spring Water.
  • Gently pat the face dry for added comfort.

  • Squeeze a small amount of the cream onto the fingertips before gently spreading and smoothing it across the skin, from the centre to the outside of the face. 




  



2 comments:

  1. She uses it too... so she can be model as this brand is excellent for all sensitive skin too ;)

    ReplyDelete

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