Jun 7, 2021

NESCAFÉ® Rebrand Its Local Coffee Drinks to Kopitiam Series While Unveiling Two New Variants


Are you a coffee lover? If so, I have got news for you.... Coffee lovers in Malaysia will have something to look forward to as NESCAFÉ® Ready-to-Drink brings all things Malaysian with the rebranding of its local coffee drinks to the NESCAFÉ® Kopitiam Series and the introduction of two new variants, the NESCAFÉ® Kopi-C, and NESCAFÉ® Kopi Cham... The new NESCAFÉ® Kopi Cham is a combination of tea and coffee, while NESCAFÉ® Kopi-C has a smoother blend of coffee and milk. These two flavours are recognised as popular coffee choices in the local coffee shops...



Inspired by the interior of a typical Malaysian kopitiam, the new and vibrant design of the cans is a symbol of nostalgia with an emphasis on heritage. Old school yet trendy, NESCAFÉ® strives to connect with Malaysians to recreate this reminiscence, and feel proud of this heritage.



NESCAFÉ® Ready-to-Drink aims to deliver a sense of comfort and inclusivity to Malaysians to enjoy their favourite local “kopi” anytime and anywhere. 

With the familiar taste that all Malaysians know and grew up loving, NESCAFÉ® aims to bring that concept to life in a can by giving it a contemporary look for today’s savvy coffee drinkers without compromising on its authenticity.


The existing local coffee range under the NESCAFÉ® Kopitiam Series rebrand includes NESCAFÉ® Tarik, NESCAFÉ® Tarik Kaw, NESCAFÉ® Kopi-O, NESCAFÉ® White Coffee, and NESCAFÉ® Ice.  The NESCAFÉ® Kopitiam Series will be available nationwide at all participating retail outlets and also on e-commerce sites.

Be sure to give it a try.. You will love it as much as I do.... 


Make Your Kopitiam Moments with NESCAFÉ’s Kopitiam Series!

#NescafeKopitiam

#NescafeKopitiamSeries

#NescafeKopitiamMoments

#MakeYourKopitiamMomentsWithNescafe



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