Aug 3, 2018

Experience the best of Thailand at the SABAI SABAI THAI FOOD FESTIVAL EVENT


I am always fascinated with the rich Thai culture, food and all things Thai and so I was more than excited when I was invited to the ‘Sabai Sabai Thai Food Festival 2018’... 



Jointly organized by the Department of International Trade Promotion, Ministry of Commerce of Thailand (DITP), HeroMarket and HPG Marketing (M) Sdn Bhd, the festival is taking place at all 24 HERO Market outlets from 3 – 5 August. 2018...

Sabai Sabai, which literally translates to being happy, relaxed or comfortable, perfectly embodies the Thai culture and lifestyle... 


The festival takes on this theme and features a wide range of Thai food products and snacks brought to Malaysia in selected Hero Market stores. Be sure to check out the special-priced offers for selected Thai products....

During the festival, a range of new products will be launched in Malaysia. These include innovative fruit snacks from J Fruit, famous Thai confectionery brand– HACKS, Japanese rice crackers - Doca, fried shrimp and crab chips - Manora, Pocky choco sticks, crispy fish snacks – ‘Madam Fish’, rice crisps – Tawan, roasted peanuts snacks – Otori, sweet tamarind from Tamarind House as well as snacks and beverages from international brands that are produced in Thailand such as Schweppes +C Lemon Flavour Soft Drink, Malee 100% juices, Birdy 3-in-1 coffee, Hales Blue Boy Syrup and many, many more. Malaysian consumers can also get special priced offers from existing brands ranging from confectioneries and beverages.


The opening ceremony which was held at Berjaya Times Square was officiated by H.E. Narong Sasitorn, Ambassador of Thailand to Malaysia....

From 3 – 5 August 2018, there will be Thai cultural performances and workshops that will showcase Thailand’s exquisite blend of culture and heritage. Separately, from 16 – 18 August 2018 consumers can visit Desa Tebrau Johor Bahru and enjoy more Thai cultural performances alongside a Thai food festival and international bazaar.

Consumers who spend more RM30 at HeroMarket Desa Tebrau will receive a free 15-minute Thai massage courtesy of Thai Odyssey...

During the ‘Sabai Sabai Thai Food Festival 2018, for every RM5 purchase of Thai products at the Hero Market outlets from 3rd to 31st of August 2018, consumers are eligible to participate in a lucky draw to win exciting prizes...



The first prize winner will receive two return flight tickets to Phuket with accommodation for a 4-Day-3Night stay while the second prize winner stands a chance to win two return flight tickets to Hua Hin, with accommodation for a 3-Day-2 Night stay. The third prize winner will receive a hamper worth RM500, fourth prize: a hamper worth RM300 and fifth prize: a hamper worth RM200.

For more information about the ‘SabaiSabai Thai Food Festival2018’, please visit https://www.facebook.com/myheromarket/ or https://www.facebook.com/thinkthailandmy




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