making big things happen in the world today. We are
inspired by their passion and intelligence. We marvel at their
achievements. We share their stories.
other women who are defying all odds to either empower
themselves to break away from the circumstances of their
less than perfect lives such as discrimination and violence, or
those who are motivating them in their efforts to break those
chains. Many of these women, their stories and struggles
towards their freedom go unnoticed or unheard to the
masses, however inspiring to the community they are a part
Grab together with Magnum would like to recognise these
women and the many people, both men and women, who are
working hard to support them in their journey.
funds to help encourage and recognise the good work the
Women’s Aid Organisation (WAO) is doing to help
women rise above their difficult situation.
4pm* exclusively in Klang Valley, the public can
purchase an exclusive pack of four Magnum Pink
Pomegranate ice cream with ripples of Pomegranate sauce
encased in a Magnum chocolate shell with a shimmering pink
finish at RM10 per pack via the Grab App, and a Grab
driver will deliver it to you. For every pack of four Magnums
purchased by Grab customers, part of the proceeds will be
donated to WAO.
one, you can download it from the Apple AppStore
or Google Play Store)
in the Pick-up and Drop-off fields.
platform in Malaysia, we are acutely aware of the role we play
in society – not just striving to provide women with a safe
transport option or job opportunities for those who want to
support their families financially. We also see ourselves as a
mechanism to give back and support local issues, and in this
case, women’s rights and empowerment. Hence, partnering
with Magnum who is known for their indulgent ice creams is
an avenue for us to delight our customers while encouraging
them to join us in our efforts,” said Iris Chang, Country
Marketing Manager of Grab Malaysia.
counselling, and crisis support to women and children who
survive violence and discrimination. Their focus is to
empower women and their children with possible options to
help improve their circumstances. An empowered woman is
an empowered community.