JD Sports Fashion opens first ever outlet in Asia

Pssst.... Did you know... Europe’s largest sneaker and sports fashion retailer,  JD SPORTS FASHION (JD) has opened its first Asian/Malaysian outlet in Sunway Pyramid!! I know of some sportswear enthusiasts and people who loves sneakers and sport shoes, who are going to be so excited to know this.... including my other half...

JD has more than 800+ stores located all around UK, Netherlands, France, Germany and Belgium.... and now, it has finally open its doors in Malaysia. Carefully chosen for its central location and proximity to local colleges and universities, JD at Sunway Pyramid targets reaching potential customers who has an understanding of brands that allow them to make a fashion statement.

Having over 30 years of experience in sports fashion retail, JD will be distributing the latest and best street style sports fashion brands to Malaysians as they do in Europe. 

In addition to well known brands like Adidas Originals, Nike, New Balance, Converse, Lacoste, Fila, Timberland, EA7, The North Face, Supply & Demand and Asics, JD also distributes exclusive sneakers designed by leading designers specifically for the retailer. 

You will be intrigue and excited over their extensive range and understanding of sneakers that has earned them a reputation as the ‘King of Trainers’. 

Aside from sneakers, JD also carries an extensive range of sports fashion and street style clothing for men, women and children, comprising polo shirts, t-shirts, hoodies, sweatpants and jackets...

Oh gosh I know I had sore eyes looking at all those clothing and sneakers... now if only I had that much money in my wallet to grab half of what was in the store... LOL

A little bit background about JD....  JD retails branded sports fashion wear, and outdoor clothing and equipment. It operates through SportsFashion and Outdoor segments. 

The company retails sports footwear and apparel, sports and leisure goods alongside the distribution of accessories. The company operates approximately 800 stores worldwide. Founded in 1981, JD is headquartered in Bury, the United Kingdom.

The first JD store in Asia is located right here on the Lower Ground floor of Sunway Pyramid and covers a space of 7,000 sq feet. There are yet any other sports lifestyle retailers in Malaysia that could match JD’s extensive collection and could offer what JD is offering. So be sure to go check it out... everyone was pretty excited over the limited edition sneakers that only can be found here....

You will also be charmed by the very friendly JD staff who are very welcoming and easygoing...

Ok... let me see.... is three pairs of these enough?? ... LOL...

Anyway, those who were expecting a boring sports apparel store launch were sadly mistaken ....The guests, which included local media, bloggers, local celebrities and fashion enthusiasts were invited to watch a JD Sports video presentation on the brand and all that it stood for and then entertained by a DJ, street style dancers and a fashion show highlighting the sporting fashion wear carried by the British retailer.

Among notable guests there wereJustin Lim, JD Sports CEO of Southeast Asia will be joined by celebrities and influencers such as Joe Flizzow, Noh Salleh from Hujan, HunnyMadu, Moots from Pop Shuvit and Vanessa Chong ....

The launch gambit done by both Justin Lim, CEO of JD Malaysia and Wayne Davies, Retail Director of JD UK & International featured the unveiling of the ‘King of Trainers’ shield to enhanced the brand’s value.

Guests were then thrilled by the street style dancers who were clad in the sporting fashion wear carried by JD Sports Fashion.....

Website: http://www.jdsports.my/ to be launched in mid-2016. For now, please visit http://www.jdsports.co.uk/

Facebook: https://www.facebook.com/JDSportsMalaysia/

Instagram: https://www.instagram.com/jdsportsmy/

Pictures here were taken via the Nikon J1 which I borrowed from a friend (not so good at the settings, thus picture slightly blurry) and also my Vivo X5 Max...