Nov 9, 2016

Your smile could win you a trip to Japan!!!

Today is the 9th November....  Did you know.... Ezaki Glico celebrates November 11 as “Pocky and Pretz day  in Japan which has been certified by the Japan Anniversary Association. If you still do not know, I am telling you now....

I am sure most of you must have tried or at very least seen Pocky biscuits being sold in supermarkets, hypermarkets and so on.... 

Image result for pocky smiles

Pocky is a signature stick-shaped chocolate biscuit.. Because its shape resembles the number “1,” Pocky and Pretz  day started on November 11, Heisei 11 (Japanese era name 1999), on an auspicious day when the number “1” aligned 6 times. The campaign is then held every year during the autumn outing season to express gratitude to their customers.  

Pocky believes that a person’s smile is the symbol of happiness, and by sharing smiles, it leads to sharing the happiness of each and every individual.  And since the brand message of Pocky is 'Share Happiness', Pocky has decided to start their “Pocky day SMILE COUNTER campaign”  

To know more check out :

Image result for happy smiles with pocky

The website for “Pocky day SMILE COUNTER campaign” has a “SMILE COUNTER” which counts the total number of smile photos in real time on the participant’s Facebook (in China Weibo) collected over the course of the campaign. Participants can join the campaign by taking a photo of their smile and posting/sharing it on the official website. 

Image result for pocky

You can then attend the “ Pocky day SMILE COUNTER campaign” event to search how many smile photos they have on their Facebook and have the result reflected on the “SMILE COUNTER” which will be held on this Friday, 11 November– Sunday, 13 November 2016 at :

Berjaya Times Square, Berjaya Times Square, 1, Jalan Imbi, 55100 Kuala Lumpur

Go on, share your best smiles today and be eligible for the Pocky Best Smile contest (all smiles to be submitted by November 30th)  as you could actually stand a chance to win a trip to the Pocky Factory in Japan, where the smiles are made! 

Image result for pocky game
pic credit to japanfunbox
Just submit your smile by simply clicking the apply button on the Pockyday SMILE COUNTER Campaign page, input the required information, and submit your application along with your best and brightest smile photo!

Image result for happy smiles
pic credit rosbellstrobell

Good luck......


  1. That's such a great campaign. These days people do need to smile more, and Pocky has chose to target such a human essential feeling. And it's even greater that you can win a trip to Japan just by smiling. :)

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