Aug 3, 2015

LANEIGE Beauty Road...


During the weekend, yours truly was blessed to be invited by Butterfly Project Malaysia to be part of the team of bloggers to check out the LANEIGE Beauty Road Tour which was doing a stopover in Mid Valley Kuala Lumpur.


The Road Show at the Mid Valley Megamall North Court in Kuala Lumpur

This 'LANEIGE Beauty Road with BB Cushion' is the FIRST global beauty tour of its kind, which targets to introduce the BB Cushion makeup trend to parts of Asia after it became a hit in Korea...

The 'LANEIGE Beauty Road with BB Cushion' is on a tour to seven main cities around Asia to educate women and girls about K-Beauty and the Cushion Makeup Trend which is currently the most trendy and in thing in Korea....

There is even a drone going around giving giveaways much to the crowd's excitement....


The tour began in Bangkok, Thailand (17th to 19th July), followed by Singapore (24th to 26th July), then it was in Kuala Lumpur , Malaysia for the past weekend (27th July to 2nd August)... China will be the next country with 4 main cities....namely Shanghai, Chengdu, Xian and Beijing...(4th to 27th September)


The BB Cushion, which was first introduced in 2011 has become a most sought after item with it's multi-functional use and convenient touch-up anywhere, anytime. It is both a must-have make up item as well as a makeup trend and personally, I myself have found out that I cannot live without it, almost... hehehe.. 

Well, being a working mother of three, I do have the time and I do not have to patience to waste my time on my make up doing all the necessary step by step make up, and with the LANEIGE BB Cushion, it really saves my time and yet gives me near flawless complexion (face it, I am already an old woman... and my skin isn't as flawless as before with all the pores and pigmentations...) in just a couple of minutes... I can have my make up done in less then 10 minutes.. and I really, really love this!!!!!

Foong Winnie, LANEIGE Malaysia's Brand Manager 


Ms Foong Winnie, LANEIGE Malaysia's Brand Manager said that that the LANEIGE Beauty Road Show was a great opportunity for the general public to discover the multi- functional use of the BB Cushion which can be used in a variety of ways from everyday makeup to professional makeup...



The beautiful Hwang Se-On, Korea's celebrity model
We were pleasantly surprised when  Hwang Se-On, Korea's celebrity model and one of LANEIGE's spokes model made a special appearance... 

Korean celebrity model Hwang Se-On and Belinda Chee talking..



It was easy for many of us to slightly feel inferior looking at her, since she was so graceful, pretty, tall and slender...


Hwang Se-On is a model with ESteem and you probably have seen her on Olympus, Lotte advertorials or in Vogue, Marie Claire, ELLE and various other magazines...


When asked about her number one must have item, Se-On immediately replied that the LANEIGE BB cushion is definitely one of her must have items because it is long lasting, covers all our flaws and we don’t have to touch up during the day. Even if we’re in hot and humid weather like in Malaysia, where it is so humid, the LANEIGE BB cushion stays flawless all day through.......


After her little chit chat with Belinda Chee, the lovely Se-On then obliged us Butterflies with a group photo ....


Here you go, the Butterflies with the lovely Korean celebrity model, Hwang Se-On


Shortly after that, we got to learn K-Beauty makeup techniques from one of the Laneige Global Makeup team, Cat Koh...


It was really fun watching Cat doing what she did best. She was really exuding joie de vivre during her presentation. 


She encouraged everyone to start with a facial mist, the LANEIGE Waterbank Mineral Skin Mist to refresh tired skin.. According to Cat, we can spray it on our face directly.....


....or we can also spray it in the air like how we do perfume, and quickly walk through the water mist...


Then just brush some LANEIGE Lumi Block Primer over our face....this is to keep our makeup on for longer and fresher.....


Immediately after using the primer, we can directly use the LANEIGE BB Cushion on our face in gentle dabbing motions....

With LANEIGE BB Cushion , our skin is kept fresh. It cools down our skin up to 3 degrees upon touching. It contains powerful Dual Powder Formula to keep our makeup looking fresh and soft for 12 hours straight. 

With this LANEIGE BB Cushion, we can have light, but bright and clean makeup all day long without looking oily and it protects our skin from the sun !!! Is it any wonder if Korean women and people like me who know about it love it and have it on our must have list....


Note the difference in the model... the  left side of her face in this picture is with the LANEIGE BB Cushion whereas the right side is with just some mild makeup...


Then Cat finished it with some LANEIGE Brush Pact....


According to her all makeup, from the primer, BB Cushion and the Brush Pact should be applied from the forehead outwards with the silky brush......


Cat armed with the LANEIGE Multi Shaping Eyeliner (Over and Inner Liner) advised us to use the eye liner in a up and down motion instead of just a straight line so that the liner can penetrate through our lashes as well... This is used after a light peachy colour eye colour is applied over the eyes...


Then a mascara is essential to brighten up our eyes...Cat used the LANEIGE Jet Curling Mascara for this...


She also taught us Butterflies how we could actually curl our eyelashes with just rubbing our thumbs on our palm and placing it on our eyelashes for the same effect,,


Check out the difference in the left and right face of the model again... amazing right...


Cat then applied the LANEIGE Pure Radiant Blush using a blusher brush in light dabbing motions.... She then used the BB Cushion to dab over the blusher for a more natural blush...


For the model's lips, Cat used the LANEIGE Two Toned Lip Bar. All you have to do is apply the darker colour inside and do the "UmmPaaa, UmmPaa" with your lips a couple of times... and you are all good to go.....


And that was how Korean Makeup Artist taught us how to do K-Beauty natural makeup in just about 15 minutes..... 



To learn more about the BB Cushion, be sure to check this out BB CUSHION

as well as my previous post on this BB Cushion...



I can assure you once you have started using this, you will really love it... This is why there is at least one BB Cushion sold every minute in the world...


After our session with Cat Koh, we were entertained by Korean TV show 'Dancing 9' members... who gave us a dance performance that etched itself in our mind... It was amazing...

Check out the photos below....... and thanks for dropping by and reading.... do leave a comment or two if possible....







Thanks to Butterfly Project Malaysia for the invitation and to LANEIGE for hosting me and for everything else....


4 comments:

  1. so awesome, learned a lot of how to apply korean style makeup too, and i really realised the bb cushion is a must have now

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    Replies
    1. Definitely... this really helps with time saving and looking great the whole day!!!

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  2. I feel like wanna try LANEIGE pulak... Sebab I see that the product is good...thanks for sharing dear...

    ReplyDelete
    Replies
    1. LANEIGE is definitely one of my most favorite brands.... top 5 !!! Hehehe

      Delete

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